Archive for Closing a Speech
The Fear of Public Speaking – KSDK Interviews. . .
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Me!
St. Louis (KSDK) - It could be a wedding toast or a class assignment in high school or college. Most of us get anxious when we’re asked to talk to an audience.
It’s the number one phobia, called glossophobia. When it comes to talking the talk, many people would rather get a root canal or an IRS audit than make a speech.
Click the video player above to watch the report.
Fred Miller’s book is No Sweat Public Speaking!, and among his tips: people remember the first and last thing you tell them, so Have a strong opening and a strong close to your speech, have confident body language, remember that the audience is on your side and they want you to succeed.
KSDK
Transcript of Interview Read More→
Speakers: Brand Yourself with – “No Sweat!”
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“If it’s Sunday, it’s Meet the Press.”
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This is how David Gregory, the moderator of the the longest-running television series in American broadcasting, signs off each Sunday morning.
Tim Russert, the previous host, and all hosts before him, signed off with the same words. It’s part of this weekly television news/interview program’s Branding.
Branding yourself and company in several ways, so others know who you are and what you do, should be part of your marketing strategy. Using it in your Closing can be particularly effective. This is because of the Law of Primacy and Recency which says, “The last thing the audience sees and hears will be the first thing they will remember.”
If you’re a fan of the great motivational speaker Zig Ziglar, you know his presentations always closed with his Branded Tag Line, “I will see You - At The Top!”
My good friend and internet marketing expert Russ Henneberry blogs on the site,
Tiny Business, Mighty Profits. He closes and Brands his presentations with the statement, “Starting tomorrow, do the things we worked on today, and Your Tiny Business will have - Mighty Profits!”
If you hear the phrase, “It just works!” you associate it with Steve Jobs. Another of his favorites was, “And one more thing!” Combine those statements with a black turtleneck sweater, blue jeans, and white sneakers and you have the Brand, Steve Jobs!
That Brand was, and will forever be, associated with the bigger Brand, Apple.
I’ve worked very hard on my “No Sweat!” Brand: Read More→
Speakers: Don’t do these 11 Things!
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Read them – Study them – Don’t do them!
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If you’re a speaker there are certain things you should do, and should not do. Here are 11 Definite Don’ts!
- Don’t ”Wing it.”
- Your non-effort will show.
- You’ll embarrass yourself and waste the time of your audience. They came to learn something from your talk.
- It is your responsibility they leave the room knowing more about your subject than they did when they entered.
- Prepare and practice your presentation as if it were very important – because it is!
- It is, and always should be, about the Audience!
- Being Audience Centered is one of the
Laws of Presentation.
Your PRESENTATION needs a MAKEOVER If. . .
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When was Your Presentation
last updated?
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If it’s been awhile - Keep reading!
Doing a Presentation Makeover
makes sense if:
The Information You Want to Convey is Important.
It should be Important!
Important to the audience and
Important to you!
If it’s not important, Why are you doing it?
“The presentation you and/or your team deliver:
directly reflects upon the presenters and those developing the presentation.”
You might need a
Presentation Makeover if you. . . Read More→
LIMITED OFFER! The Audio of Fred’s Keynote Address
Posted by: | CommentsThe audio, and a bit of commentary.
My Keynote Presentation, “No Sweat Public Speaking!”
Here’s a Sample from the Beginning of the Talk:
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This Keynote Presentation covers the:
- Components, Parts and Elements of a presentation.
- Things to do that will lessen the “Fear of Public Speaking.”
- Bonus Tips – Subtle little differences will make all the difference in your presentation.
It’s a bit over 95 minutes in length. You’ll want to play it over and over!
For a Limited Time, I’m offering it for only $9.95, with my No BS Guarantee.
If for any reason you are not 100% satisfied, I’ll refund your purchase in full. MP3 file will be sent by the next business day.
Ask Fred
Posted by: | CommentsFAQ with Me
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Question: If you had one piece of advice to give to improve my speaking, what would it be?
Answer: SPEAK! – SPEAK! – SPEAK! If you want to be a great Baker – Bake! If you want to be a great Swimmer – Swim! If you want to be a great Speaker – SPEAK! You can do all the intellectualizing about the subject you want, read books, listen to CDs, watch videos and go to speaking events. The Learning is in the Doing! Each time you speak, if you practice beforehand, you will become better. Get a good friend to critique your speeches, then work on what needs improvement, then - SPEAK! – SPEAK! – SPEAK!
Question: What about Toastmasters? Worth my time?
Read More→
NPR Member Station Book Interview. . .
Posted by: | CommentsI’m a Guest on KWMU’s “St. Louis on the Air”
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Don Marsh, the host of “St. Louis on the Air”, had me as a guest on his show. He is an excellent interviewer.
We discussed my book, “No Sweat Public Speaking!” There was also time for a few call-in questions as well as audience participation thru Twitter and Email.
Click the Blue Speaker/Arrow Icon under I’m a Guest and give it a listen!
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Here is a recent Interview on Public Speaking I did with Dr. Alice Vlietstra, Lifetree Solutions
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Protected: YOUR “No Sweat Public Speaking!” Workbook
Posted by: | CommentsGreat Motivational Speech Example – “Miracle”
Posted by: | Comments2 Minutes – 20 Seconds. 124 Words. 1 Big WOW!
Watch and Listen!
Pay particular attention to the use of cadence and inflection
in this famous speech from the movie, “Miracle.”
Coach Herb Brooks:
Address to 1980 U.S. Olympic Hockey Team Before USSR Match
Great moments are born from great opportunity.
And that’s what you have here tonight, boys.
That’s what you’ve earned here, tonight.
One game.
If we played ‘em ten times, they might win nine.
But not this game. Not tonight. Read More→
Like Chapman’s Ice Cream, Your Presentation Should. . .
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Have a “Subtle Little Difference.”
Chapman’s Ice Cream was once a St. Louis tradition. They were famous for their advertising campaign that stated there was a “subtle little difference” in Chapman’s Ice Cream that “made all the difference!”
This same philosophy can be applied to your presentations. It’s the “subtle little differences” you put into your planning, then your talk, that will “make all the difference” in how the audience perceives you, your message and how well they GET IT! There are many areas where these differences can be applied.
Let’s look at some “subtle little differences” you can start using now! Read More→






