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0Listen or Read How!

Seventeen Ways To Keep Your Audience Engaged!

Those seated in your audience have a rather short attention span. Keeping them listening and absorbing your presentation is a worthy goal. They’ll never GET IT! if you don’t keep them engaged.

There is a reason TED Talks are eighteen minutes. TED curator Chris Anderson explains the organization’s thinking this way: It (eighteen minutes) is long enough to be serious, and short enough to hold people’s attention.

Your talk is probably longer than eighteen minutes, and keeping the audience mentally involved in your presentation can be challenging.

Here are Seventeen Ways to Accomplish This:

  1. Start with the Venue
    • Temperature.
      • If the room is too warm, some people might nod off. (Snoring and falling off chairs is not a good thing!)
      • A bit cooler is better than too warm.
    • Lighting.
      • Since non-verbal communication trumps verbal, people must be able to see you.
      • I once attended a large “Economic Summit” sponsored by a bank where speakers stood in one of the darkest areas of the room. Read More→
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0WHY the Fear of Public Speaking and Nuggets to Lessen It!

This presentation was recently delivered at an e4e (Experts for Entrepreneurs) event.

The short answer to WHY? the Fear of Public Speaking is – Why Not! 

Think about it. Most of our conversations are one-on-one. Standing and speaking in front of many eyeballs takes us out of our comfort zone. That’s why we’re uncomfortable doing public speaking.

There are, however, three reasons to definitely have a Fear of Public Speaking: Read More→

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The Ultimate Presentation Tip is. . .

0There is no ‘Magic Pill’

for lessening the fear of public speaking and becoming a better speaker. My best tips for accomplishing these goals have always been:

  • Practice! – Practice! – Practice!
  • Speak! – Speak! – Speak!

Many years ago, Ben Franklin, one of the founding fathers of the United States, said, “Tell me and I forget, teach me and I may remember, involve me and I learn.” That statement remains true today. The learning is in the doing.

You can do all the intellectualizing you want about becoming a great presenter: Watch videos, read books and articles, listen to audios of presenters and go see professionals in action. That stuff is all good, but until you Speak! nothing really moves forward and you won’t get better without Speaking!

However, there is a step beyond “doing” that can take your skill to a higher level. There’s a three part formula in medicine for attaining mastery:
“See one, do one, teach one.”

In this article, I’ll cover each element, and how it can be applied to improving presentation skills.

1. See One.
Read More→

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GET IT!The Same as ALL Communication:
Verbal, Written, or Visual.

0You want the audience, as quickly as possible to – GET IT!
(GET IT!: Completely understand the meaning of your message.)

They may not agree with everything you say. They may not agree with anything.
Unless they GET IT!, there can not be a discussion, or action, going forward.

To accomplish this Goal, you, the speaker, must do three things.

  1. Educate
    • The attendees should leave your venue knowing more than they did when arriving about your topic, lots more.
  2. Entertain
    • We like to be entertained, don’t we!
    • If you are entertaining your guests, you’ll have their attention. If you have their attention the odds of GETTING IT! are increased.
  3. Explain
    • You should explain your message simply enough they GET IT! the first time. If they are thinking, “What is he talking about? I don’t have a clue what that means.” they will tune you out and never GET IT!

Content is the first component of your presentation and it needs Structure so the audience can follow, understand, and contemplate your message. Read More→

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Trying To Explain

o Here’s How!

We’re familiar with the expression, “Practice makes perfect.” It doesn’t!

Perfect practice makes perfect.” That rarely occurs.

The best attitude on the topic of Practice is: “The road to perfection is a journey, not a destination.”

Steve Jobs, who many consider one of the best presenters ever, would practice for weeks before giving a presentation introducing a new product or service at an Apple event.

Bands that have been together for over thirty years still rehearse (practice) before performing.

Why in the world would someone take a “Speaking Opportunity” and just wing it?

Practicing is not optional. Before looking at ways to practice, it’s important to remember a presentation has two components.

  1. Content
  2. Delivery

Delivery trumps content. You may have the greatest content in the world, but if it’s not delivered to your audience in a manner that educates, entertains, and explains it simply to them, they’ll never GET IT! Read More→

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o Your Own!

Transcript

The Emcee’s last words are often Underwhelming. ..
“Thanks for coming. Have a safe drive home.”

That can be improved!”

AFTER Your Closing Have an AFTER-Duction.

The AFTER-Duction Should be an Integral Part of Your Presentation

The AFTER-Duction Is delivered by the Emcee.

The AFTER-Duction Is the Speaker’s Responsibility to write.

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IndezineGeetesh Bajaj, owner of the popular blog, INDEZINE, interviews me about the Elevator Speech.

Geetesh: Elevator speeches are almost always never given in elevators, and as you explain in your course, they are not even all about what we speak! So what exactly does an elevator speech mean in today’s world?

Fred: Speaking Opportunities are Business, Career, and Leadership Opportunities! That’s my mantra. No one ever challenges it. Why would they!

Delivering an elevator speech is a speaking opportunity and having a super one is useful in a number of settings.

For salespeople and others wanting to promote themselves and their businesses, delivering a great one to a group makes sense. The usual scenario is this: You go to a networking event, social function, or seminar, and the leader says, “Before we get started, let’s go around the room and introduce ourselves. When it’s your turn, stand up, tell us who you are and what you do. Give us your Elevator Speech!”

The goal here, in front of a group, is Read More→

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o Great Back Story! – It’s All about the Back Story!

A Great Back Story!

Marc Dangerfield

My daughter got married this past summer. The groom made a decision to wear a bow tie, and have his groomsmen do the same. These were “real” bow ties; not clip-ons or the kind that clasp around the neck and under the shirt collar.

As the father of the bride, I considered it my duty to do the same, and purchased one that looked great with my stripped shirt and new suit. When I made that decision, I had no idea what lay ahead.

I can’t recall how many videos I watched, nor how many hours I practiced, to tie one correctly. On the day of the wedding, I tied, and re-tied my bow tie no less than a dozen times. Eventually I got it, and if I do say so, looked dapper!

The bow ties were a hit, and I’ve been more aware of guys wearing one than ever before.

Earlier this year I was at a networking event and noticed one on a gentleman. He looked sharp! Not only did his colorful bow tie set him apart from others, but the pork pie hat and fancy shoes he wore, made a statement.

I walked over to introduce myself and started by saying, “Man! I like that bow tie!” Read More→

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Barry Coziahr recently interviewed me about the Power of Public Speaking.
He is an excellent interviewer and the consummate host!

Listen Learn Speak!

The interview starts at 3:55.

This interview explores many aspects of Public Speaking.

  • Why Speak?
  • The components, parts, and elements of a presentation.
  • How to manage your Q&A.
  • It explores ways to take a presentation from Blah to Ah!
    • The Law of Primacy and Recency.
  • The Fear of Public Speaking.
    • Why we have it.
    • The What Ifs?
    • Nuggets to lessen it.
  • The power of Personal Stories.
  • The Elevator Speech.
    • What is it and Why have one.
    • The DNA of your Elevator Speech.

Barry Coziahr Interview Here is the MP3 file for this Interview.

—————————————————————————– Read More→

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Fears of Public Speaking and Failing

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Hand in Glove.

Consider this:
We all have a Comfort Zone. When inside it, we are comfortable. When out of it, we are, not surprisingly, uncomfortable.

Picture your Comfort Zone as a large circle. When doing things inside the circle, we are relaxed and feel secure. When getting out of that Comfort Zone, we can, and sometimes do, Fail.

Now focus on the edge of that Comfort Zone. This is where learning begins!

Failure gets a bad rap. We should be embracing it.

Perhaps it’s the word, ‘Failure’ that holds us back from trying new things and intimidates us. If we said, ‘Experiment,’ our perspective on the activity in question would change. We don’t expect Experiments to always work. They often provide significant data which leads to the next Experiment, then, perhaps, more experiments until a conclusion is attained.

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