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Dear Audience: I’ll be your speaker . . .

Updated: Feb 6


This is an Open Letter to upcoming  audiences.

Dear Audience:

I’ll be your speaker for the upcoming event you’re scheduled to attend and want you to know several things before arriving.

  1. I know you are investing time, perhaps money, and opportunity cost to attend.

    1. Opportunity cost means you could be doing something else rather than attending.

      1. This is all the more reason I better be good, real good!

  2. I know the decision to attend may have been made by a boss, co-worker, spouse, or other person.

    1. One of my goals is you’ll be thanking them!

    2. Because of your investments, I must deliver value, great value.

  3. My goal, as is the objective of all communication, is for you to – GET IT!

    1. You may not agree with everything I present. You may not agree with anything. However, if you don’t GET IT!, there can’t be a meaningful discussion going forward.

  4. To provide value, and for you to GET IT! I must do three things:

    1. Educate

      1. I want you leaving the venue knowing a great deal more about my topic than when arriving.

    2. Entertain

      1. We like to be entertained, don’t we? If I’m entertaining you, I have you attention. If I have your attention, the odds are increased you’ll GET IT!

    3. Explain

      1. I must speak with words you understand.

        1. My industry, like yours, has buzz words, acronyms, and techno-speak. Words you don’t understand do not impress you. They make you feel stupid and no one likes that feeling.

        2. It is incumbent upon me to make everything simple and easy to understand the first time I present it.

        3. This simplicity of presentation extends to the slides I’ll be using. If you’re trying to figure out what the image is on the screen, I’ll lose you!

I worked hard to earn this speaking opportunity. I invested in myself and don’t want to disappoint you or me!

A great amount of time has gone into preparing to speak to you.

  1. I’ve thoroughly researched my topic, prepared my talk, and practiced many times.

  2. Even if I’ve given this speech numerous times, I know it’s probably first time you’ll be hearing it.

  3. Shame on me if I fail to exceed your expectations.

I will arrive early for several reasons.

  1. It is my responsibility all components of the presentation go well.

    1. I want to check out the venue, making sure lighting, seating, and other audience considerations are in place for you to see and hear me.

    2. If you’re not comfortable, have to strain to hear, or can’t see me the experience will not be positive.

    3. I’ll bring my own computer and insure it connects properly to the projection system and works flawlessly.

  2. I use a macbook and will bring a variety of connectors, adapters, and my own remote control to make sure all works as planned. I also have backups in the cloud and on a thumb drive.

    1. You don’t want to hear excuses like, “The audio-video guy didn’t show up or forgot to bring ______.”

  3. I want to meet and greet you!

    1. It is easier for me to present to folks I’ve met before delivering a talk.

  4. Audience feedback tells me you will relate better to talks after meeting the presenter. You may not agree with the message, but, again, my goal is for you to GET IT!

know being a Better Speaker = Better Audience  

I guarantee I’ll  do my best to insure you and other attendees receive the best presentation I can deliver!

I look forward to meeting you. Being prepared by doing the things I’ve outlined will go a long way towards making my presentation – NO SWEAT!

That’s what you can expect from me, the speaker.


Pausing is a key component of presenting.

About the Author Fred E. Miller is a speaker, an international coach, and the author of the books,“NO SWEAT Public Speaking!” and“NO SWEAT Elevator Speech!”

Businesses, Individuals, and Organizations hire him because they want to improve their Networking, Public Speaking, andPresentation Skills.

They do this because they know:"Speaking Opportunities are Business, Career, and Leadership Opportunities."

They also know:We perceive really great speakers to be Experts. We like to work with Experts.

He shows them how to: Develop, Practice, and Deliver Fantastic Presentations! with – NO SWEAT!


  1. Keynote Speaker

  2. Workshop Facilitator

  3. Breakout Sessions

  4. Personal and Group Public Speaking and Presentation Coaching

  1. Lessening The Fear of Public Speaking with – NO SWEAT!

  2. Crafting Your Elevator Speech, Floor by Floor with – NO SWEAT!

  3. Speaking Opportunities are Business, Career, and Leadership Opportunities.

  4. We are All Self-Employed!

Subscribe to my YouTube ChannelPodcast Channel, and connect with me on LinkedIn and Facebook.

If you have any comments, questions, or suggestions about this post or other posts please contact me:

Thank  you for your continued support. It is greatly appreciated!


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